We are a diverse group of dedicated professionals united by a shared passion for building meaningful connections between people and places. With expertise spanning real estate, finance, and community engagement, our mission goes beyond transactions – we strive to create experiences that foster lasting bonds and a sense of belonging. As a team, we bring together a blend of professionalism, commitment, and a deep connection to our heritage and communities, guiding every step of your journey with integrity and personalized care.
Adv. Ariel Friedman is a lawyer, entrepreneur, and multi-disciplinary real estate expert.
Ariel graduated summa cum laude with a law degree and worked in one of Israel’s leading law firms, specializing in structuring and executing real estate deals.
Due to his vast experience in international business ventures and as the former CEO of several commercial companies, Ariel is a unique address for real estate entrepreneurs, high profile businesspeople and leading commercial entities from Israel and abroad.
Dan, brings a wealth of experience in international business development, strategic planning, and real estate investment. Drawing on his background as a former CEO of successful ventures, Dan has honed his skills in building client-focused solutions and understanding the unique needs of Jewish investors worldwide.
He is dedicated to creating tailored opportunities in Israel’s thriving real estate market, leveraging his expertise in market analysis, relationship management, and cross-border investment to ensure clients receive unparalleled support and guidance throughout their investment journey.
Or is a seasoned real estate professional with over 12 years of experience in land acquisition and property investments.
He combines a deep understanding of the Israeli market with a strong analytical background, helping investors secure high-potential land and property opportunities below market value. Or holds a real estate brokerage license and serves as a trusted advisor throughout the entire process from initial analysis to final closing.
Prior to real estate, he led growth teams in tech, including a successful exit to Intel, bringing a data-driven approach to every transaction.
Maayan is a licensed real estate appraiser and advisor with extensive expertise in land valuation, investment analysis, and strategic planning.
With over 15 years in the industry, she provides deep market insights to help investors make informed decisions and maximize returns. Maayan specializes in evaluating land parcels, guiding regulatory planning, and delivering thorough economic and legal assessments tailored to each opportunity. She leads investor education programs, develops analytical tools, and supports clients through complex transactions, focusing on transparency, personalized guidance, and long-term investment success.
Adv. Ronen Abramovis, a real estate expert, has extensive experience managing over 100 properties in Israel for foreign residents, including clients from the U.S., Italy, the U.K., and South Africa. He provides end-to-end asset management services, including handling all legal and administrative aspects, securing tenants, managing tax reporting, and offering ongoing support.
Ronen’s professional yet personalized approach ensures peace of mind for clients abroad. His services are built on reliability, efficiency, and tailored solutions, making him a trusted partner for foreign property owners in Israel.
Adv. Elisha Kesner specializes in various tax fields including income tax, land taxation, VAT and international taxation. Adv. Kesner represents clients in tax assessment hearings and tax appeals in courts of law, as well as before the Tax Authority in pre ruling tax procedures.
Elisha accumulated significant reputation in handling all tax aspects of large-scale real estate transactions, as well as urban renewal projects, restructuring, sale of shopping centers, real estate transactions of foreign investors which require reference to foreign law, and land assessments.
Adv. Ortal Davidian Gidoni – specializing in Planning and Construction, Urban Renewal, and Metro Development.
With over a decade of experience, Ortal began her career at the Tel Aviv District Attorney’s Office, handling administrative petitions in planning and construction. She later worked at leading law firms, gaining deep expertise in urban planning, zoning, and metro projects.
A sought-after lecturer on metro development, Ortal is also an expert in identifying investment opportunities along metro routes in the Tel Aviv and Sharon areas.
Adv. Yoni Magen specializes in real estate law, with expertise in residential sales and rentals, purchases from developers, urban renewal, real estate taxation, commercial real estate, inheritances and wills.
With extensive experience and a strong professional reputation in the real estate sector, Adv. Magen represents buyers and sellers in private and commercial real estate transactions, as well as contractors and developers. His practice includes handling developer apartment sales and providing legal support for TAMA 38 and urban renewal projects.
Holds an L.L.B. in Law and Psychology from Bar-Ilan University.
Solid experience in development and creation of Finance, Lending and real-estate related businesses, negotiation and communications with strategic customers and business partners.
Total view, business vision, building operational and business platforms, team player, goal oriented and excellent interpersonal relationships.
Considerable amount of experience in banking and lending arena with an in-depth knowledge of the Israeli residential and mortgage lending market.
Adept in managing multiple tasks with good organizational abilities.
With over a decade of experience in complex real estate ventures, Roey is a certified land appraiser and urban planner, holding a degree from the Technion. In his most recent public sector role, Roey served as the District Appraiser for Jerusalem and the South, as well as Deputy Director for the Tel Aviv and Central Districts. During this time, he adjudicated numerous objections to the Israel Land Authority concerning state-owned land, spanning diverse uses and significant financial scales nationwide.
Today, Roey operates a private appraisal firm, specializing in property valuations, transaction advisory, betterment levies, and more.
Tamar Freudmann is an interior designer with over 14 years of experience, specializing in creating elegant, functional homes for new immigrants in Israel.
Originally from Germany and fluent in multiple languages, she blends cultural sensitivity with creative vision.
Tamar is known for her warm, client-focused approach, meticulous attention to detail, and ability to transform spaces into welcoming, stylish homes tailored to each client’s unique lifestyle.
Design is my oxygen. I don’t just create interiors, I tell stories through spaces, whether it’s a home, a lobby, a restaurant, or a showroom. Each project is a canvas where beauty, function, and emotion blend into something unforgettable.
Along the way, I’ve been honored with international recognition, including Best Commercial and product Interior Design (AADA 2023) and Best Commercial and Workplace Design Worldwide (Luxury Lifestyle Awards).
yet the greatest reward remains that moment when a client’s vision comes alive, bigger and bolder than they ever imagined.
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