OUR TEAM

We are a diverse group of dedicated professionals united by a shared passion for building meaningful connections between people and places. With expertise spanning real estate, finance, and community engagement, our mission goes beyond transactions – we strive to create experiences that foster lasting bonds and a sense of belonging. As a team, we bring together a blend of professionalism, commitment, and a deep connection to our heritage and communities, guiding every step of your journey with integrity and personalized care.

Adv. Ariel Friedman is a lawyer, entrepreneur, and multi-disciplinary real estate expert.
Ariel graduated summa cum laude with a law degree and worked in one of Israel’s leading law firms, specializing in structuring and executing real estate deals.

Due to his vast experience in international business ventures and as the former CEO of several commercial companies, Ariel is a unique address for real estate entrepreneurs, high profile businesspeople and leading commercial entities from Israel and abroad.

Adv. Ariel Friedman
Managing Director

Dan, brings a wealth of experience in international business development, strategic planning, and real estate investment. Drawing on his background as a former CEO of successful ventures, Dan has honed his skills in building client-focused solutions and understanding the unique needs of Jewish investors worldwide.

He is dedicated to creating tailored opportunities in Israel’s thriving real estate market, leveraging his expertise in market analysis, relationship management, and cross-border investment to ensure clients receive unparalleled support and guidance throughout their investment journey.

Dan Noy
Business Development

Adv. Elisha Kesner specializes in various tax fields including income tax, land taxation, VAT and international taxation. Adv. Kesner represents clients in tax assessment hearings and tax appeals in courts of law, as well as before the Tax Authority in pre ruling tax procedures.

Elisha accumulated significant reputation in handling all tax aspects of large-scale real estate transactions, as well as urban renewal projects, restructuring, sale of shopping centers, real estate transactions of foreign investors which require reference to foreign law, and land assessments.

Adv. Elisha Kesner
Tax Expert

Adv. Ortal Davidian Gidoni – specializing in Planning and Construction, Urban Renewal, and Metro Development.

With over a decade of experience, Ortal began her career at the Tel Aviv District Attorney’s Office, handling administrative petitions in planning and construction. She later worked at leading law firms, gaining deep expertise in urban planning, zoning, and metro projects.

A sought-after lecturer on metro development, Ortal is also an expert in identifying investment opportunities along metro routes in the Tel Aviv and Sharon areas.

Adv. Ortal Davidyan Gidoni
Metro Development Expert

Adv. Ronen Abramovis, a real estate expert, has extensive experience managing over 100 properties in Israel for foreign residents, including clients from the U.S., Italy, the U.K., and South Africa. He provides end-to-end asset management services, including handling all legal and administrative aspects, securing tenants, managing tax reporting, and offering ongoing support.

Ronen’s professional yet personalized approach ensures peace of mind for clients abroad. His services are built on reliability, efficiency, and tailored solutions, making him a trusted partner for foreign property owners in Israel.

Adv. Ronen Abramovis
Asset Management

Adv. Yoni Magen specializes in real estate law, with expertise in residential sales and rentals, purchases from developers, urban renewal, real estate taxation, commercial real estate, inheritances and wills.

With extensive experience and a strong professional reputation in the real estate sector, Adv. Magen represents buyers and sellers in private and commercial real estate transactions, as well as contractors and developers. His practice includes handling developer apartment sales and providing legal support for TAMA 38 and urban renewal projects.

Holds an L.L.B. in Law and Psychology from Bar-Ilan University.

Adv. Jonathan Magen
Real Estate Law Specialist

Ezra is an accomplished economist and expert mortgage consultant.
As the owner and CEO of E.S. Finance Group, Ezra specializes in providing tailored guidance to foreign residents navigating the complex mortgage process when purchasing real estate in Israel. 
With extensive experience in both the mortgage and private banking sectors at Mizrahi Bank, Ezra brings a deep understanding of Israel’s financial landscape. He helps clients overcome challenges such as understanding local regulations, selecting the right type of mortgage, and securing the best terms—all with a personalized approach that meets each client’s unique needs.

Ezra Sharfman
Finance Specialist

With over a decade of experience in complex real estate ventures, Roey is a certified land appraiser and urban planner, holding a degree from the Technion. In his most recent public sector role, Roey served as the District Appraiser for Jerusalem and the South, as well as Deputy Director for the Tel Aviv and Central Districts. During this time, he adjudicated numerous objections to the Israel Land Authority concerning state-owned land, spanning diverse uses and significant financial scales nationwide.

Today, Roey operates a private appraisal firm, specializing in property valuations, transaction advisory, betterment levies, and more.

Roey Ben-Yehuda
Appraiser & Urban Planner

Doron is a seasoned real estate appraiser with over 15 years of experience in the Israeli market. Holding a B.A. in Economics, he has a distinguished career in property valuation and municipal real estate assessments.

For over a decade, Doron served as an appraiser for the Tel Aviv Municipality and other central Israel municipalities. His deep knowledge of zoning regulations helps identify real estate projects’ true potential, enabling clients to capitalize on opportunities. Doron’s strategic insights into urban renewal and property valuation make him a trusted advisor for property owners, developers, and investors seeking precise, comprehensive guidance.”

Doron Nadav
Real Estate Appraiser
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